Adidas, a globally recognized leader in sportswear, footwear, and equipment, traces its roots back to the 1920s when iconic spiked football boots laid the foundation for its success.

Historically, the brand has equipped national teams in football, basketball, athletics, wrestling, and boxing. Until 2022, Adidas operated over 60 branded stores across the CIS region, with products available in more than 600 retail locations.

The brief for ABD architects was to create a multifunctional complex that seamlessly integrates diverse spaces while ensuring intuitive navigation and comfort for employees, visitors, fitness center users, and Academy participants.

A key priority was to craft a dynamic, memorable interior that inspires staff and guests to embrace an active lifestyle and embodies the brand’s mission: changing lives through sport.

The entrance area evokes the energy of a real sports stadium: a large media screen and twin floodlight-style pendants set the tone. From here, visitors access two branded stores and the fitness center reception.

Office reception and turnstiles are positioned deeper within the space for a discreet, welcoming arrival experience.

The three office floors are differentiated by signature colors — orange, green, and blue — aiding intuitive wayfinding while creating distinct moods and atmospheres on each level.

Vibrant color accents dominate the central cores, where an array of meeting rooms (large and small), focus pods, informal collaboration zones, and coffee points are clustered.

Closer to the panoramic windows offering stunning city views, workstations adopt a calmer palette: white desks paired with black chairs, generously spaced for comfort and privacy.

Pull-out benches allow quick impromptu meetings within teams.

In addition to assigned desks, flexible high tables and ergonomic standing-height counters support agile working styles.

Most partitions are glazed to maintain transparency and openness, while solid walls feature bold Adidas corporate graphics and motivational quotes.

The Adidas Academy promotes sport as an integral part of life. Its flexible spaces include classrooms and lecture halls divided by movable partitions, plus a professional kitchen dedicated to healthy cooking masterclasses.

The concept draws directly from Adidas’ brand identity and the visual language of the Group’s portfolio, resulting in a restrained base of black and white enriched with bold color pops.

Architects cleverly integrated the iconic Adidas logo into the architecture: on each office floor, three white capsule meeting rooms are stacked vertically. Viewed from the atrium, their end walls align to form the classic three stripes.

From inside the office, the angled end panels create a playful optical effect reminiscent of the famous trefoil logo.

Each of the three signature meeting pods is finished in a distinctive black-and-white scheme, standing out as sculptural focal points.

To reinforce the brand’s passion for active living, the designers introduced an unconventional office feature: employees can use scooters to move around the floor. Dedicated parking spots and marked lanes make this both practical and fun.

Hexagonal light fixtures subtly nod to classic football patterns, reinforcing the sporting theme.

Acoustic comfort received special attention: divider screens, acoustic panels, and sound-absorbing materials in additional meeting spaces ensure focused work and productive conversations.

Denis Kuvshinnikov, Head of Interiors, ABD architects

The new Adidas Group office is aptly named HOME OF SPORT. Our task was to accommodate 1,000 workstations across three floors while prioritizing natural light, access to recreation areas, printing hubs, and meeting spaces for everyone.

The interior had to reflect the company’s dynamic spirit and support its core mission — changing lives through sport.

We initially leaned toward a monochromatic black-and-white scheme, achieving expressiveness through spatial volumes and sculptural semi-transparent meeting pods. Later, we introduced floor-specific colors to enhance identity and navigation.

Openness and democracy are embedded in every detail — from layout to furniture choices and material selections. Many materials are locally produced in Russia, and the project achieved LEED certification.

The fitness center and Adidas Academy interiors amplify the brand’s vibrant image: black metal, plywood, poured floors, and graffiti create the feel of a youthful, energetic activity hub rather than a sterile elite club.

Sergey Kudryavtsev, Managing Partner, PRIDEX

The Russian headquarters of Adidas Group stands out as one of Moscow’s finest office interiors. It combines exceptional architectural and engineering solutions that deliver a comfortable working environment and meet the rigorous LEED Gold standard — one of the world’s most stringent green building certifications.

The project achieves rare balance: individual employee comfort (average open-plan workstation at 6.97 m² — 22% above the Moscow average) alongside generous communal areas (approximately 20% of space for coffee points, lounges, and recreation; 19% for meeting rooms — far exceeding typical market benchmarks of 3% and 8%).

Its unique concept unites the central office, Adidas Academy, corporate fitness club, and flagship brand stores under one roof — a bold, image-defining move that positions the project as a true trendsetter in corporate interior design.